These blue cans of a Japanese sports drink, Pocari Sweat, will be the design inspiration behind a company's lunar time capsule.
One Japanese sports drink company is full of overachievers.
Otsuka Pharmaceutical Co., Ltd., wants to send its sports drink to the moon, and it's taking steps to do so: The company released a plan to launch a can of Pocari Sweat into space and onto the moon in 2015.
The sports drink, in powder form, will be placed inside a specially made titanium can known as the "Lunar Dream Capsule."
With the help of Singapore-based Astroscale, a startup aimed at cleaning debris in space, the Pocari Sweat can is set to launch in October 2015.
From the outside, the lunar time capsule will look like a typical can of Pocari Sweat. But looks can be deceiving:
The titanium can will be built to withstand vibrations during launch and extreme conditions on the moon's surfaceThe titanium can will be built to withstand vibrations during launch and extreme conditions on the moon's surface with the help and protection of 70 inner components.
While it may just be a publicity stunt for us Earthlings, the company has its own dreams. It hopes that future astronauts will combine the powder form of the drink with water thought to be beneath moon's surface to make Pocari Sweat. The can sent into space will house 120 laser-engraved plates, which will be etched with the dreams of 38,000 children around the world for astronauts — and maybe aliens — to someday read.
Messages for the plates will be collected during visits to elementary schools in Japan and across Asia, in addition to through the company's website up until May 2015.